This is the most comprehensive guide for Technical SEO services.
In this article, you will learn how SEO Company help you to fix Technical Things of the site like:
- Crawling and indexing
- XML sitemaps
- Structured data
- Duplicate content
Let's get started.
What is Technical SEO?
Technical SEO is the process of ensuring that a website meets the technical requirements of modern search engines for the purpose of advanced organic ranking. Making a website easier to crawl, faster, and more understandable to search engines is a pillar of technological optimization. Key elements of technical SEO include crawling, indexing, rendering, and website architecture.
Why is Technical SEO Important?
Imagine you have the most amazing and high quality content in the world. This is content that everyone should read. Millions are eagerly awaiting notification that you have posted this new, incredible content. After Publishing your notification, when people click on the link to read your article, it takes more than 10 seconds to open the webpage.
Oh Shit!
Your fan will ignore your content next time and you’re not going to rank.
No matter how great the content part is, your site is not working well and you are losing valuable traffic. This is just one example of why technical SEO is so critical.
At the most basic level, Google and other search engines need to be able to find, crawl, render, and index the pages of your website.
Just because Google indexes all the content on your site doesn't mean you're done. This is because, in order to fully optimize your site for technical SEO, your site's pages need to be protected, mobile-optimized, duplicate content free, and thousands of other things that need to go into technical optimization.
Why do You Need Technical SEO Services for Your Website?
Crawling and Indexing is not only the main Technical SEO Practice. There are lots of things to do in the department of Technical SEO.
You need to look into this for better Technical SEO Optimization.
Probably, you are thinking now, OMG, How can I do it with this Technical Staff. Don't worry, you do not need anything to implement it, Simply hire a Technical SEO Services Agency. Experts will do every Technical staff of your website.
Best Technical SEO Services
Technical SEO Audit
Technical SEO audit is to identify and fix all technical SEO issues of your website. The Technical SEO audit covers important checkpoints including mobile performance, page speed, Internal Linking structure, XML sitemap, indexing, crawl errors, robots.txt and site architecture.
Experts of your Technical SEO Services create a short and long-term solution plan to improve your visitor's website experience and increase your Google ranking.
On-Site Optimization
With technical SEO, in general, there are lots of little improvements that translate into great results.
Optimizing site content such as content, graphics, meta tags, internal linking, design, server speed, IP address, and technical details of the website is a great way to increase your site's ranking in search engines.
Here are some common On-site SEO optimization Practices:
- Use a Flat, Organized Site Structure (SILO Structure)
- Using Breadcrumbs Navigation
- Using Short and Consistent URL Structure
JavaScript Optimization
As an integral part of almost every website, JavaScript is an important aspect that influences SEO results. On adding more Java Scripts to a website, the site loads slow and takes more time to open the webpage. That's why, when your Google AdSense code is in the site, the site loads slow.
Since it is responsible for adding dynamism and engagement to the site, it significantly affects the user experience. The way JavaScript is organized and interacts with hosts or events really affects overall SEO performance.
Speed Optimization
Improving your page speed is one of the few technical SEO strategies that can directly affect your site's ranking. Needless to say, a fast-loading site will rock you to the top of Google's front page.
Page speed affects your rankings and, more importantly, the online experience of your customers. Technical SEO experts enable file compression to reduce the size of your CSS, JavaScript, and HTML files.
These are the few Page speed Optimization Practices by an SEO Expert:
- Reduce Web Page Size (CDNs, Cache, Lazy loading, Minifying CSS)
- Testing Load Times With and Without a CDN
- Eliminating 3rd Party Scripts
Image Optimization
When it comes to Page Speed, there is no free lunch. You have to compress images of your site. But if your pages are huge, they will take a while to load. Using a lot of high-resolution images, pages tend to get bigger, that's why image optimization is a must. Larger images reduce the performance of your site and drive away-page visitors.
SEO specialists choose the right file format, optimize your Alt attribute, Use Images Sitemaps, use images sitemaps, and maximize image optimization plugins to avail SEO Ranking.
Using Structured Data Markup
Do I think setting up schema data directly helps your site's SEO?
No.
You can give some of your page rich snippets using schema. And since rich snippets differ in the SERP, they can dramatically improve your organic click-through rate.
So, Make it easy for search engines to crawl, interpret and display your content using schema markup.
Specialists highlight the elements of your page, assign data tags, create HTML and add schema markup to your page. Experts use Google's Structured Data Testing Tool to test your markup and diagnose any problems.
Thin and Duplicate Content
If you write unique, original content for each page of your site, you probably don't have to worry about duplicate content. Basically, Duplicate content can technically crop up on any site... especially if your CMS produces multiple versions of the same page at different URLs.
These are some proven practices to fix Duplicate and Thin content issues on your site:
- Finding Duplicate Content by SEO audit tool and self
- Using Canonical URLs
- Fixing Noindex Pages That Don’t Have Unique Content
Penalty Recovery
Google could be a product of algorithm changes or black-hat technical SEO for fine WordPress.
To help you recover from penalties, experts use the Google Search Console to identify what types of penalties affect your website, and resolve differences in the original web pages and content crawled by Google.
Conclusion on Technical SEO Services
I hope you have cleared all your doubts about these Technical SEO services.
Now, I'd like to know from you:
Are you going to focus on speeding up your website?
Or maybe you want to find and fix broken links?
Or, Really, you can not do this lot of Technical Stuff, You are really Planning to hire Technical SEO Service?
Let me know in the comment Right now or Discuss with us at jitesh@smanik.com or Call us at +91 – 9891921923.